COMPREHENSIVE SALES SERVICES

Franchise Sales Force is an experienced franchise services group. We are well qualified to assist your company with its franchise advertising, marketing and sales needs. Franchise Sales Force (FSF) has an excellent track record of helping clients attract, qualify and close appropriately matched franchise candidates.

We are not brokers. We are not disconnected consultants. We are consummate franchise sales professionals with over 30 years of successful sales experience that function as your sales department. Our sales teams dedicate themselves to your business success, and because of our efficiencies, we are less costly than a single in-house sales associates... and much more effective.

Franchise Sales Force professionals can assist with every aspect of the sales process, from contacting every initial franchise inquiry to assisting with final document signing services. Our sales services are customized to your specific needs, and because our sales recruiting, processing and management techniques are unmatched in the industry we will quickly put your company growth into high gear. You need only to consider the candidate from your face-to-face Discovery Day, candidate application and profile as well as our detailed executive brief of our conversations and meetings.

Franchise Brand Design and Development

Franchise development marketing is one of FSF's core competencies. We are particularly experienced and effective at helping franchisors identify the distinctive elements of their franchise brand and building communication strategies that attract qualified candidates. We first evaluate then position your brand showcasing the key elements of your concept that differentiate it among your segment competition.

Using limited traditional and extensive electronic media, we will propose customized tactics and key messaging to make that critical connection with qualified prospects. FSF will build a franchise development plan that is impressive, realistic, effective and fits within your proposed budget. Although customized for each client, the typical FSF franchise brand marketing plan includes:

• Website Design & Development
• Online Marketing Strategies
• Key AdWord Campaigns
• Email Drip Campaigns
• Candidate Web Pages or Sites
• Limited Print Advertising
• Precise Landing Page Designs
• Webinar Presentation Development
• Discover Day Itinerary Plans
• Various Franchise Collateral Support

Be assured that FSF will produce a franchising development marketing plan, media and materials that are effective and something you will be proud of.

Franchise Identity

Your brand is the foundation of your concept and will frame your eventual success. The Franchise Sales Force team has extensive experience assisting companies with marketable brand positioning. Assistance with the evaluation and development of your concept identity needs is available. Items include:

• Logo Design
• Business Card Design
• Letterhead and Envelope Design
• Trade Show Materials

We design and produce franchise sales forms and materials for use during the franchise sales process. Materials include:

• Franchise Lead Form
• Personal Profile Form
• Sales Letters & Emails
• Preliminary Consideration Form
• Franchise Application
• Franchise Financial Information Form
• Disclosure Document Request Form

Our marketing specialists assist in producing sales and marketing materials, ranging from full-color advertisements, brochures, emails as well as comprehensive PowerPoint presentations. Franchise Sales Force will develop your advertising and marketing plan based on our evaluation and your specified budget. Our available franchise advertising and marketing services includes:

• Establishing an appropriate franchise advertising budget
• Franchise advertising and marketing recommendations
• Franchise advertising portals recommendations
• Production of franchise advertisements for use on selected advertising portals
• Creation of a comprehensive franchise candidate vetting process
• Production of franchise email series program
• Maintenance of up-to-the-moment candidate status reporting
• Complete candidate Webinar presentation materials

Franchise Sales Force (FSF) is a full service franchise marketing and sales consultation firm. We assist our clients with everything they need for successful franchise development. This comprehensive approach to franchise development has lead us to numerous relationships with highly competent franchise Small Business Administration (SBA), 401(k) and unsecured business loan and funding assistance. When you work with FSF, if a deal can be funded we will get it funded.

Franchise Sales Force offers our clients cutting-edge web site design and development. To further promote the franchise opportunity, we provide design and copyrighting assistance to develop a franchise opportunity section on your company's web site. If requested, we also offer complete web site development and design services. Capabilities include creating individual "home pages" for both your customer base as well as the franchise opportunity areas of your site.

Franchise Sales Force is an affiliated company of Business Development Centers headquartered in Sterling Heights, Michigan, and has satellite offices located throughout the United States.